| Feature | Support |
|---|---|
| Impression Tracking | Yes |
| Click Tracking | Yes |
| Third Party Click Tracking | Atlas Bluestreak Doubleclick Eyeblaster Falk Google AdSense Mediaplex Tango Zebra Yahoo! Publisher Network |
| Ad Type Support | Display (Banner) Text HTML |
| Display Ad Size | IAB Standard Sizes Custom Sizes |
| File Format | JPG GIF Animated GIF PNG Flash |
| Conversion Tracking | Yes |
| Companion Positioning | Yes |
| Targeting | Browser Domain IP Address Language Operating System Useragent US Area Code City Continent Country DMA Netspeed ISP/Organisation US/Canada Post Code Region Referring Page Source Date Day of Week Hour of Day Longitude/Latitude Homepage Page URL |
| Enhanced Targeting | Channel Keyword |
| Capping | Frequency Capping per User Frequency Capping per Session |
| Third Party Ad Tag Support | Atlas Bluestreak Doubleclick Eyeblaster Falk Google AdSense Mediaplex Tango Zebra Yahoo! Publisher Network |
| Rich Media | Yes |
| Zone to Campaign Relationship | Publisher Zone to Advertising Campaign. Allowing one ad to be delivered into multiple zones |
| Multi Level Access | Provide Advertiser and Publisher and Agency access |
| Multiple Language | Yes |